Showing posts with label freelance writers. Show all posts
Showing posts with label freelance writers. Show all posts

Wednesday, 14 May 2014

Number 20 in the List of Top Australian Copywriters on Google+

Now in the Top 20 Australian copywriters on Google+

Copywriting by +MarkAngus

I am extremely pleased to have found myself at number 20 in the list of Google+ users who are copywriters. Do check out this link quickly—the rankings might change and I disappear completely tomorrow!

If you'd like to find out how I did it, visit: www.cadoganandhall.com

Adelaide copywriting services by Mark Angus
Click here for the link to the full list

Friday, 9 May 2014

Getting Clients as a Freelance Copywriter

Cadogan and Hall provide copywriting services for Adelaide businesses
To read the full article, please click here

How a freelance copywriter gets clients

Copywriting by +MarkAngus. Many thanks to +Nick Morris at +Wicked Cow Marketing for this initiative.

I'm delighted to have been included in this illuminating piece about how freelance copywriters and other creatives win and retains clients. It was especially interesting to learn about how others in the same and related industries go about it as well.

Managing Your Time

It can sometimes be difficult to manage your time when you work as a freelancer. As so much of your day is spent writing articles and blogs for clients, or taking care of their social media, sometimes you forget to take the time to do all these things for yourself and your own business.

As a result, it can be all too easy to think that you're too busy with your existing customers to spend additional time looking for new clients as well. Nevertheless, maintaining and growing your client base is essential.

I try to allocate some time every day (it might only 10 minutes) to the maintenance of my social media pages, and will always try to Tweet and post on Facebook and Google+ every day. I also make sure that I keep my LinkedIn personal and company pages up to date—these are usually different in tone and nature to my other social media posts and reach a different kind of audience. I have attracted at least three international clients using this platform and so the time I've invested in maintaining and updating my profile has certainly been worthwhile.

Social bookmarking and content curation

Building on this, in order to get your work as a freelancer out there, it's important to cast your net wide in terms of social bookmarking and content curation sites. Have you got a Behance or SlideShare page, for instance? Do you post on Listly? Have you taken up content curation on ScoopIt! or StumbleUpon? Do you post your pictures on Pinterest? All of these are free to use and help to raise your online profile, improve your search rankings, and get your work in front of people, irrespective of whether they are potential clients or not.

The message is, you really do need to keep your online presence both up-to-date and growing in order to attract clients. As a freelance copywriter or social media consultant, you need to be able to be found online in order to gain new customers, as in most cases you won't have the resources for more expensive forms of advertising and marketing.

The quality of your work

And perhaps above all, never let the quality of your work slip. Sometimes its easy to dash a piece off, or skimp on the time you devote to a blog or social media post. But it's a competitive world out there, and if your standards slip, there is always another freelance copywriter ready to step in and take over your work. Your portfolio and your reputation are your most valuable forms of marketing collateral, and so keeping these in tip-top shape are vital when you're looking to attract new business and to retain the customers you already have.

Monday, 30 September 2013

Trade fairs and exhibitions are a great way to promote your business

If you're set to take a stand a trade show or exhibition, why not let your customers know what to expect before they get there? If you have special offers, discounts, or particular lines that you want to promote, a little pre-publicity can go a long way. 

We have produced this brochure for Ceramica Tile + Design, who will be exhibiting at this year’s Sunday Mail HIA Home & Garden Show at Wayville Showgrounds on the weekend of 19—20 October 2013.

They have three products that they are showcasing— the Renaza range of wooden ceiling and wall tiles by Bella Lujo, the Etic range of timber-look porcelain tiles by Atlas Concorde, and the full range of stone veneer products from leading Australian manufacturer Veneer Stone. There are special offers available for customers who visit the stand during the show, while their expert design consultants will be on hand to talk you through their outstanding range.

If you'd like to find out more about how we can help to promote your appearance at a trade show or exhibition, please visit our website. In the meantime, click on the brochure below to read more about the special offers available at this year's Home and Garden Show in Adelaide.
Cadogan and Hall offer a full range of professional copywriting services
Please click here to read the full brochure

Saturday, 14 September 2013

Our latest video, promoting Tradies SA in Adelaide

At Cadogan and Hall, we can produce short promotional videos for Adelaide businesses, suitable for posting on You Tube, your website, Facebook, Twitter, Google + and just about anywhere else you want yourself to be seen!

This video, promoting the new Tradies SA website, features the talents of Anthony and Enzo from A&E Tiling, who have listed on Tradies SA.

If you are interested in a short, affordable promotional video for your website or social media pages, contact us to find out more.

In the meantime, if you're an Adelaide tradie, don't forget that you can list your business for free at Tradies SA.

Tuesday, 3 September 2013

Do you want your business to be able to reach particular sections of the Adelaide community?

It may be that you have a range of products or services that are particularly suited to a select part of the Adelaide community. If so, then producing useful information and resources is one effective and efficient way of reaching them.

We create information brochures and pages for websites, that can be targeted at a specific demographic, by providing useful advice and guidance particular to them.

See, for example, the brochure below that we have created for Adelaide osteopath Amber Laris, as a means of her providing an additional service to her senior clients.

Contact us to find out more about how Cadogan and Hall can help you reach the people you want to reach.


Freelance copywriter based in Adelaide, South Australia
We provide a comprehensive copywriting service for a range of Adelaide businesses - click here to read more

Thursday, 8 August 2013

Welcome to Innovative Window Films

We're delighted to be undertaking article marketing for Adelaide company Innovative Window Films. We are helping them to add additional pages to their website, writing articles that promote their products and services across social media, and are running a blog for them.

At Cadogan and Hall we undertake this work for a growing number of Adelaide companies, and we can help you too to raise your profile in the community or online, promote special offers or new products, and to improve the quality of the content on your website.

Please contact us or visit our website to see the work we have recently been undertaking for Adelaide businesses.
Cadogan and Hall are a team of freelance copywriters based in Adelaide, South Australia
Cadogan and Hall undertake article marketing campaigns for Adelaide businesses such as Innovative Window Films

Friday, 2 August 2013

Promoting Adelaide Businesses Through Article Marketing

We undertake article marketing for a range of Adelaide businesses, old and new, and we are always seeking ways to help them to promote their businesses.

One of the best ways that you can do this is to promote a new product or line that you have in stock — it may be unusual, unique or just out of the ordinary, and so this is an effective way of getting attention for your business and what you do.

For instance, this recent piece that we have done for Ceramica Tile + Design in Adelaide is a good example - these splendid Renaza tiles, made from reclaimed shipbuilding timber, are truly unique and so make a good focal point for promotion.

Please click on the brochure below, or visit our website, to see for yourself how our work could help to promote your business.
Cadogan and Hall produce online writing and website writing in Adelaide
Click on the brochure above to see more of our article marketing work for Adelaide businesses

Electronic Press Releases For Adelaide Businesses

At Cadogan and Hall, we specialise in writing press releases for all types of Adelaide business, in all kinds of industries. These are an effective way of getting news about your business out to the wider community as electronic press releases can easily be posted on your website, social media pages, or emailed to clients and potential customers.

We have recently produced press releases for Adelaide companies such as Direct Shutters, Ceramica Tile + Design, Lewis Construction Equipment and Wakefield Grange.

Please click on the links below to view our latest releases, or visit our website to see more examples of our work.

Experts in the manufacture and installation of rollershutters for windows and doors.
Direct Shutters are experts in the OZRoll Drive System for roller shutters

Kitchen, bathroom and floor tiles from the world's leading manufacturers available in Adelaide from Ceramica Tile + Design
Ceramica Tile + Design supply the Renaza range of wooden tiles made from reclaimed shipbuilding timber

Grass-fed, free range beef and lamb available in South Australia from Wakefield Grange
Wakefield Grange have special offers for customers at the Adelaide Hills Farmers Market and Goolwa Wharf Markets

Tuesday, 14 May 2013

Cadogan and Hall Now Working With ONiA in Adelaide

At Cadogan and Hall, we are delighted to be working with ONiA, South Australia's largest orthodontic network.

We are working with ONiA to produce a series of articles focussing on orthodontics in general, and their practice in particular.  Our first piece for them is below.

If you would like to find out more about what Cadogan and Hall is doing for ONiA and other leading Adelaide businesses, we invite you to visit www.cadoganandhall.com

Orthodontics is a very specialised field dealing specifically with problems associated with the alignment of the teeth and jaw
To read this article in a downloadable PDF format, please click

Thursday, 2 May 2013

Cadogan and Hall and Media Gain create a new website for Adelaide osteopath and chiropractor Amber Laris

Cadogan and Hall have been working with Adelaide web designers Media Gain to create a great new website for Adelaide CBD osteopath and chiropractor Amber Laris.  The site looks great, it's easy to navigate, and is designed to enhance the experience for users.

This site is a good example of the way in which your website serves not only to promote your business, but also to inform the wider community about your trade or industry in more general terms (see the articles on the left of the home page).  If you are looking for articles or content to enhance the overall effectiveness of your site, please visit us at www.cadoganadhall.com.  If you need a new website, or a website redesign or overall, visit www.mediagain.com.au to find out more about high quality and affordable website design for Adelaide businesses.

Chiropractic and osteopathic clinic Adelaide CBD
Amber Laris Adelaide Osteopath and Chiropractor
www.amberlaris.com.au

Thursday, 31 January 2013

The Value of High-Quality Articles for Your Business in Adelaide

This piece from the Guardian emphasises the importance of having top-quality content on your site and associated with your brand. Cadogan and Hall offer content marketing for businesses in Adelaide and throughout South Australia. To see examples of the sort of article marketing Cadogan and Hall can produce for your business, visit http://www.cadoganandhall.com/articles.html and http://issuu.com/cadoganandhall




Sunday, 7 October 2012

Cadogan & Hall launch new website

Cadogan and Hall have just launched a brand new website and we think it looks pretty special!

The site is designed to give a clear description of the services we provide, and it features examples of the work we have produced recently for Adelaide and South Australian businesses, such as websites, online blogs, articles and press releases.

Our new site was produced by Media Gain, another Adelaide company and, as we say, it looks wonderful!

Please come and have a look and tell us what you think!
www.cadoganandhall.com



Adelaide Writing Agency
Cadogan & Hall www.cadoganandhall.com

Thursday, 4 October 2012

Media Gain and Cadogan & Hall launch new website for Adelaide company Builders At Your Service


Website designers Media Gain and online content writers Cadogan & Hall have produced a new website for Adelaide construction company Builders At Your Service.

A new website for Adelaide building and construction company Builders At Your Service has just gone live, and is the latest to be produced by Adelaide website designers Media Gain and online content writers Cadogan & Hall.  Media Gain and Cadogan & Hall specialise in producing engaging and affordable websites for small- and medium-sized businesses throughout South Australia, and are establishing a growing reputation for helping their clients to be found online.

The two companies work together closely to ensure that there is a good blend of image and content in their websites, and support clients in getting their message out across social media as well.

“We really focus on helping smaller businesses establish their presence on the internet,” said Denise Angus of Media Gain.  “For small and medium enterprises, it can sometimes be hard to compete with bigger firms, but we think our combination of attractive design, user-friendly functionality and high-quality, professionally researched and written content goes a long way towards getting our clients’ names and services out there and known to the wider Adelaide public.”

The emphasis on top quality content is vital, and Media Gain and Cadogan & Hall work closely with their clients to create content that is engaging, informative and unique.

“In the case of Builders At Your Service, for instance, we spent an afternoon with the owner of the company Gavan O’Connor, really getting to know him and his business,” said Denise Angus.  “In this way, we were able to get a good understanding not only of the nuts and bolts of the business, but also the whole ethos of the company.  We came to understand what makes them different from other companies working in home construction and renovation, and this is what we tried to bring out on the website.  If you visit the site, we think that you’ll get a real sense of what makes the company tick, and what makes them unique.  For smaller businesses like Builders At Your Service, this is really important and so this is where we have sought to develop our expertise.”

Cost-effectiveness is, of course, also an important consideration for small and medium enterprises, and so Media Gain and Cadogan & Hall have website and online content packages that are within the reach of companies large and small.  The websites they produce are also promoted extensively across social media and this adds further value for a new business or one that is just beginning to establish an online presence.

To find out more about the affordable website design and online content packages being offered in Adelaide by Media Gain and Cadogan & Hall, contact Denise Angus at denise@mediagain.com.au or visit www.mediagain.com.au


Affordable website design in Adelaide
Adelaide Web Designers Media Gain

Press releases, articles, online content in Adelaide
Adelaide Online Content Writers Cadogan and Hall
Adelaide Building and Construction Company
Adelaide Building and Construction Company Builders At Your Service