Showing posts with label website writing adelaide. Show all posts
Showing posts with label website writing adelaide. Show all posts

Monday, 20 April 2015

Infographics for Adelaide Business

A REM+ Tuition infographic highlighting five useful tips for secondary students tackling an English essay.


+REM+ Tuition in Adelaide specialise in English tutors for primary and secondary students. Tutors work with small groups of students and offer highly personalised tuition that is designed for pupils of all abilities.

This online content marketing infographic features copywriting and editorial design by Mark Angus for +Cadogan and Hall in Adelaide.

Monday, 3 February 2014

The interview format as a marketing and promotional tool

Copywriting by +MarkAngus

Recently, we have been working with a number of Adelaide businesses using an interview format as a means of creating a more personalised and localised approach to their marketing and promotion. This is particularly the case for the +Tradies SA website, where we have been conducting interviews with both local tradespeople and training organisations, which we have then published on the Tradies SA website and social media sites.

We've found this to be a really useful and effective way of sharing information, and the results would seem to suggest that customers (existing and potential) have found it an engaging way to interact as well.

The essence of a good interview is that it goes beyond your products and services, and tries to convey something of your personality and how you like to do business. An interview also helps to raise your public profile—especially important if you're working in a competitive market—so if you can let potential customers see the type of person you are, it enables them to connect with you and then perhaps choose you over one of your competitors, simply because they like how you sound! Personal photos too are a useful addition to an interview, as they help to give the reader a much clearer picture of just who you are—there's nothing like putting a face to a name!


Copywriting services by Cadogan and Hall in Adelaide
We have been conducting interviews with Adelaide tradespeople like Ryan Ardill for the Tradies SA website

You can utilise the interview format on a wide variety of platforms. They work well when posted on your Facebook or Google+ pages, for instance, while a carefully selected quote from an interview can make an intriguing Tweet that will encourage readers to explore further and read on.

Similarly, structuring your website's About Us page in an interview formate, or perhaps as a personal message, can also help as this then gives readers a greater sense of engagement, and it showcases your personalised approach to business.

Press releases are another format where the personal touch is effective—when you're issuing a press release, direct quotes give the reader some increased insight into your business thinking and strategies, while at the same time raising and enhancing your own personal public profile. Conveying your excitement about a new product or service that you are offering is vital, and so a good press release will always seek to convey this, and show the public how much you love your work and want to share it.

So don't be afraid of getting up close and personal with your customers. When you're trying to convey the essence of your business, or you're trying to convince them why they should choose you over another, why not make the most of one of your greatest assets—yourself!

Monday, 2 December 2013

High-quality copywriting can enhance your Adelaide business profile

By +Mark Angus 

We provide a range of copywriting services that enable Adelaide businesses to get the message out to the wider community about promotions, new products, moving premises—anything that you think is important that your customers and potential customers should know about.

The +Cadogan and Hall writing team is based in Adelaide, and everyone who writes for us is a native speaker and a professional writer of the highest calibre. This means that not only do you get quality copywriting, but it's written by a writer who knows Adelaide and the market, and so is able to make the content both relevant and engaging for a local audience. 

A lot of article marketing and content marketing offered by SEO companies is in fact outsourced to other countries, or is produced by 'spinning' articles written by others. Every piece of writing we undertake is meticulously researched and handcrafted specifically for you and your business. Furthermore, everything we write on your behalf is submitted to you for your approval before publishing or posting. We pride ourselves on establishing collaborative partnerships with everyone we write for, and in creating unique copy that you are proud to publish under your name.

Our full range of copywriting services includes:
  • website content: we can write the content of your website for you, including home pages, FAQ pages, product specification pages, etc.
  • content marketing articles: we produce high-quality articles that can be published on your website to increase your customer engagement and improve its overall quality. We can also produce these articles as attractive, branded downloadable PDF files that you can email to customers and can post on your social media sites
  • blogs: we can create and maintain a blog for you, with regular updates and company news
  • press releases: we write well-crafted electronic press releases that attract attention to your business, can be posted on social media sites, and make an engaging addition to your website
Visit our website, or click on the images below, to find out more about high-quality Adelaide copywriting can enhance your business presence and profile.

We offer a range of copywriting services for Adelaide-based businesses
Please click here to see our content marketing library
Our copywriting services for Adelaide businesses includes writing high-quality press releases
Please click here to see the online press room we've created for Wakefield Grange
We create original content for websites
Please click here to see website content we have written for Adelaide businesses

Monday, 30 September 2013

Trade fairs and exhibitions are a great way to promote your business

If you're set to take a stand a trade show or exhibition, why not let your customers know what to expect before they get there? If you have special offers, discounts, or particular lines that you want to promote, a little pre-publicity can go a long way. 

We have produced this brochure for Ceramica Tile + Design, who will be exhibiting at this year’s Sunday Mail HIA Home & Garden Show at Wayville Showgrounds on the weekend of 19—20 October 2013.

They have three products that they are showcasing— the Renaza range of wooden ceiling and wall tiles by Bella Lujo, the Etic range of timber-look porcelain tiles by Atlas Concorde, and the full range of stone veneer products from leading Australian manufacturer Veneer Stone. There are special offers available for customers who visit the stand during the show, while their expert design consultants will be on hand to talk you through their outstanding range.

If you'd like to find out more about how we can help to promote your appearance at a trade show or exhibition, please visit our website. In the meantime, click on the brochure below to read more about the special offers available at this year's Home and Garden Show in Adelaide.
Cadogan and Hall offer a full range of professional copywriting services
Please click here to read the full brochure

Friday, 2 August 2013

Electronic Press Releases For Adelaide Businesses

At Cadogan and Hall, we specialise in writing press releases for all types of Adelaide business, in all kinds of industries. These are an effective way of getting news about your business out to the wider community as electronic press releases can easily be posted on your website, social media pages, or emailed to clients and potential customers.

We have recently produced press releases for Adelaide companies such as Direct Shutters, Ceramica Tile + Design, Lewis Construction Equipment and Wakefield Grange.

Please click on the links below to view our latest releases, or visit our website to see more examples of our work.

Experts in the manufacture and installation of rollershutters for windows and doors.
Direct Shutters are experts in the OZRoll Drive System for roller shutters

Kitchen, bathroom and floor tiles from the world's leading manufacturers available in Adelaide from Ceramica Tile + Design
Ceramica Tile + Design supply the Renaza range of wooden tiles made from reclaimed shipbuilding timber

Grass-fed, free range beef and lamb available in South Australia from Wakefield Grange
Wakefield Grange have special offers for customers at the Adelaide Hills Farmers Market and Goolwa Wharf Markets

Tuesday, 4 June 2013

Let your satisfied customers help you to promote your business

Satisfied customers, or customer success stories, are always a helpful and insightful way to promote your business and to share with others how your products are being used, or the response to your services.  If you’re an Adelaide company who would like to share with the wider community what your customers think of you and your products, we will happily work with you to create pieces that highlight just how highly your customers think of you!  Visit us at www.cadoganandhall.com to find out more.

Lewis Construction Equipment have customers all over Australia, often working in demanding and isolated environments.  For this reason, their products and services need to be first-rate, and their customer care second to none.  They have recently been working with two SA contractors in the mining industry, supplying them with machines for use in the Cooper Basin.  Read more here, or visit www.lewco-equip.com.au.

Lewis Construction Equipment, based in Adelaide, has recently supplied two South Australian companies working in the mining industry in the region with wheel loaders from the LiuGong CLG856 series.
To find out more about how success stories can be used to promote your business, please click here

Thursday, 30 May 2013

Improve the experience of visitors to your website

If you want to improve the experience of visitors to your website, a good way of doing so is to provide them with information beyond your products and services.  This helps to establish you as an authority in your field, but also increases the size of your website, adding extra pages for search engines to find.  We have been helping a number of Adelaide businesses to help their customers while adding pages to their sites - to find out more, visit www.cadoganandhall.com

For a recent example of the work we have produced for Adelaide chiropractor Amber Laris, please click below.
Online writing for Adelaide businesses
For other examples of Cadogan and Hall's work for Adelaide businesses, visit www.cadoganandhall.com 

Tuesday, 14 May 2013

Cadogan and Hall Now Working With ONiA in Adelaide

At Cadogan and Hall, we are delighted to be working with ONiA, South Australia's largest orthodontic network.

We are working with ONiA to produce a series of articles focussing on orthodontics in general, and their practice in particular.  Our first piece for them is below.

If you would like to find out more about what Cadogan and Hall is doing for ONiA and other leading Adelaide businesses, we invite you to visit www.cadoganandhall.com

Orthodontics is a very specialised field dealing specifically with problems associated with the alignment of the teeth and jaw
To read this article in a downloadable PDF format, please click

Thursday, 25 April 2013

Sunday, 7 October 2012

Cadogan & Hall launch new website

Cadogan and Hall have just launched a brand new website and we think it looks pretty special!

The site is designed to give a clear description of the services we provide, and it features examples of the work we have produced recently for Adelaide and South Australian businesses, such as websites, online blogs, articles and press releases.

Our new site was produced by Media Gain, another Adelaide company and, as we say, it looks wonderful!

Please come and have a look and tell us what you think!
www.cadoganandhall.com



Adelaide Writing Agency
Cadogan & Hall www.cadoganandhall.com

Thursday, 4 October 2012

Media Gain and Cadogan & Hall launch new website for Adelaide company Builders At Your Service


Website designers Media Gain and online content writers Cadogan & Hall have produced a new website for Adelaide construction company Builders At Your Service.

A new website for Adelaide building and construction company Builders At Your Service has just gone live, and is the latest to be produced by Adelaide website designers Media Gain and online content writers Cadogan & Hall.  Media Gain and Cadogan & Hall specialise in producing engaging and affordable websites for small- and medium-sized businesses throughout South Australia, and are establishing a growing reputation for helping their clients to be found online.

The two companies work together closely to ensure that there is a good blend of image and content in their websites, and support clients in getting their message out across social media as well.

“We really focus on helping smaller businesses establish their presence on the internet,” said Denise Angus of Media Gain.  “For small and medium enterprises, it can sometimes be hard to compete with bigger firms, but we think our combination of attractive design, user-friendly functionality and high-quality, professionally researched and written content goes a long way towards getting our clients’ names and services out there and known to the wider Adelaide public.”

The emphasis on top quality content is vital, and Media Gain and Cadogan & Hall work closely with their clients to create content that is engaging, informative and unique.

“In the case of Builders At Your Service, for instance, we spent an afternoon with the owner of the company Gavan O’Connor, really getting to know him and his business,” said Denise Angus.  “In this way, we were able to get a good understanding not only of the nuts and bolts of the business, but also the whole ethos of the company.  We came to understand what makes them different from other companies working in home construction and renovation, and this is what we tried to bring out on the website.  If you visit the site, we think that you’ll get a real sense of what makes the company tick, and what makes them unique.  For smaller businesses like Builders At Your Service, this is really important and so this is where we have sought to develop our expertise.”

Cost-effectiveness is, of course, also an important consideration for small and medium enterprises, and so Media Gain and Cadogan & Hall have website and online content packages that are within the reach of companies large and small.  The websites they produce are also promoted extensively across social media and this adds further value for a new business or one that is just beginning to establish an online presence.

To find out more about the affordable website design and online content packages being offered in Adelaide by Media Gain and Cadogan & Hall, contact Denise Angus at denise@mediagain.com.au or visit www.mediagain.com.au


Affordable website design in Adelaide
Adelaide Web Designers Media Gain

Press releases, articles, online content in Adelaide
Adelaide Online Content Writers Cadogan and Hall
Adelaide Building and Construction Company
Adelaide Building and Construction Company Builders At Your Service